At the same time, organisations and individual computer users are becoming aware of the criticality and necessity of implementing anti-virus policies and installing virus-scanning software to protect their systems from substantial virus attack. This is hampering the market growth of global antivirus software market. Inadequate financial resources and lack of management commitment are primary limitations to implementing pervasive security procedure measures within organizations. Also, the anti-virus software is changed without performance evaluation and capability identification. However, a large proportion of malware infections go undetected by the antivirus software installed on the machine that despite guaranteed protection expose systems to cyber threats.
The key factors such as growing number of people connected to internet (expected to reach 6 Bn by end of 2022), explosive rise of virus attacks, constantly rising need of taking data protection measures to next level, rising public awareness and education around antivirus solutions are driving the global antivirus software market. These features and aforementioned advantages have increased a rapid demand of antivirus software thus fostering remarkable progress of global antivirus software market. Virus definition update, anti-virus upgrades, on-access scanner, on-demand scan, scheduled scanning, auto-clean feature for infected file scanning, scanning of compressed files, heuristic analysis, script shield, web shield, and technical support are some key indicators of antivirus software. Panda Security AVG Technologies, Lavasoft, Kaspersky, Ad-Aware, Symantec, Cheetah Mobile, Trend Micro, ESET, Fortinet, and Microsoft Corporation,Siemens, Apple, Microsoft, Nvidia, Samsung, Broadcom, Cisco, Adobe, Kinexon Industries, and ProGloveĪntivirus software are capable of displaying different messages, identify thefts, deny unauthorized access, data thefts, deleting malicious files from computer system, and disable the hardware. By 2029, Demand for Antivirus Software Market to reach USD 8 Billion - New Product Launch, Latest Innovations, PEST Analysis, Top Players and Key Strategic Initiatives – Adroit Market Research
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